Sport Report - Uneducated College Athletes & Peyton Manning's Sponsor Shout-out

  • Aired:  01/15/14
  •  | Views: 37,175

A study finds that eight percent of UNC athletes are illiterate, and Peyton Manning pays homage to a major NFL sponsor. (5:30)

WELL, FOLKS, AS YOU KNOW, IDEDICATED ALL OF LAST

NIGHT'S SHOW EXCLUSIVELY TOSPORTS.

BUT THERE'S LOTS OF OTHERTHINGS TO TALK ABOUT.

THIS IS THE SPORT REPORT.

(CHEERS AND APPLAUSE)FOLKS, FOLKS, I AM A HUGE

(CHEERS AND APPLAUSE)FOLKS, FOLKS, I AM A HUGE

(CHEERS AND APPLAUSE)FOLKS, FOLKS, I AM A HUGE

FAN OF COLLEGE FOOTBALL.

IT'S GOT ALL THE GRACE ANDATHLETICISM OF PRO FOOTBALL

BUT THE PLAYERS DON'T MAKEANY MONEY.

THEY'RE IN IT FOR THE LOVEOF NOT GETTING PAID.

I HAVE NO INTEREST IN JADEDPROFESSIONAL WHO DO THINGS

FOR MONEY.

SAME REASON I JUST DON'TENJOY WATCHING PEOPLE PICK

COTTON ANY MORE.

BUT A TERRIFYING, TERRIFYINGNEW ENEMY IS THREATENING TO

DESTROY OUR BELOVED COLLEGESPORTS.

EDUCATION.

>> THE UNIVERSITY OF NORTHCAROLINA IS NOT JUST AN

ATHLETIC POWERHOUSE WITHDEDICATED FANS.

IT'S ALSO A TOP TIERACADEMIC INSTITUTION.

BUT ONE ACADEMIC COUNSELORTHERE WHO SPENT YEARS

TUTORING STUDENT ATHLETESSAYS TOO MANY OF THEM CAN'T

EVEN READ.

>> THEY'RE LEAVING HERE,WITHOUT AN EDUCATION.

>> WILLINGHAM FOUND THAT 8%WERE READING BELOW A FOURTH

GRADE LEVEL AND 60% WEREREADING BETWEEN A 4th AND

8th GRADE READING LEVEL.

>> WE MAY AS WELL JUST GOOVER TO GLENWOOD ELEMENTARY

RIGHT OFF THE STREET ANDJUST LET ALL THE FOURTH

GRADERS COME HERE.

>> Stephen: WHY, HOW FASTCAN THEY RUN THE 40?

(LAUGHTER)CAN THEY REALLY TAKE A HIT?

OKAY.

FOLKS, THIS COUNSELORWILLINGHAM HERE CLAIMS

THEY'RE RIPPING OUR STUDENTATHLETES OFF.

>> THE SCHOLARSHIP AGREEMENTIS OFTEN FRAUDULENT.

WE PROMISE AN EDUCATION INEXCHANGE FOR TALENTS.

AND THAT'S NOT WHAT WE AREPROVIDING FOR MANY OF THESE

YOUNG PEOPLE.

>> Stephen: FRAUDULENT, COMEON.

UNC IS FULFILLING ITS END OFTHE BARGAIN.

YOU PLAY FOOTBALL AND INEXCHANGE YOU GET A DIPLOMA

YOU DON'T KNOW THAT IS WHATIT IS BECAUSE YOU CAN'T READ

IT BUT TRUST THEM IT SAYSTHAT YOU CAN.

AND THIS WHOLE WE OWESTUDENTS AN EDUCATION RACKET

IS A THREAT TO SOMETHINGMUCH MORE IMPORTANT THAN KIDS'

FUTURES: PRESENT-DAY MONEY.

BECAUSE COLLEGE SPORTS IS AN$8 BILLION INDUSTRY ROUGHLY

THE SIZE OF THE NFL.

AND IF COLLEGE ATHLETES LEARNMATH THEY'LL BE ABLE TO

CALCULATE THAT THEIR SHAREOF THAT MONEY IS 0%.

AND THE BIG BOYS.

BESIDES, KNOWLEDGE IS APRECIOUS THING.

IT'S A WASTE TO STUFF ITINTO A FOOTBALL PLAYER'S

SKULL WHEN IT IS JUST GOINGTO GET ALL SCRAMBLED OUT ON

THE FIELD.

NOW SPEAKING OF COLLEGEFOOTBALL, FOLKS, PRO

FOOTBALL, IT'S THE NFLPLAY-OFFS EVERYONE IS

BRINGING THEIR A GAME.

THE FAST GUYS WHO DO THECATCH BALL, THE HUGE FELLAS

WHO PUSH THE SMALLER GUYSAND THE STRIPEY DANCERS WHO

DO THE YMCA.

NICE TO SEE THEY MADE THEPLAY-OFFS AGAIN THIS YEAR.

AND AS ALWAYS, WE'RE SEEINGSOME OUTSTANDING

PERFORMANCES FROM THE TRUEHEROES OF THE NFL, THE

ADVERTISERS.

>> TRUE FANS KNOW ALL THEPLAYERS HAVE THE OFFICIAL

SOFT DRINK OF THE NFL.

GATORADE THE OFFICIAL SPORTSDRINK, X BOX ONE THE

OFFICIAL CONSOLE,BRIDGESTONE THE OFFICIAL

TIRE OF THE NFL AND EARLIERTHIS YEAR, SABRA HUMMUS

BECAME THE OFFICIAL DIP OFTHE NFL.

YEAH.

IT'S PRETTY EXCITING.

(CHEERS AND APPLAUSE)IT'S PRETTY EXCITING.

THEY'RE ALREADY GRINDING THECHICK PEAS FOR THE CELEBRATORY

HUMMUS DUMP.

FOLKS, THERE IS A REASON THENFL TAKES CORPORATE

PARTNERSHIPS SO SERIOUSLY.

IN FACT, THERE ARE 1.2BILLION REASONS BECAUSE

THAT'S HOW MUCH IT COSTS TOMAKE BUD LIGHT THE NFL'S

OFFICIAL BEER WHICH ISACTUALLY A PRETTY FAIR PRICE

FOR OFFICIALLY RECOGNIZINGARE BUD LITE AS A BEER.

(APPLAUSE)I LOVE THIS SPONSORSHIP.

FOLKS, I LOVE THISPARTNERSHIP AND SO DOES ONE

OF THE GAME'S BIGGEST STARSBECAUSE HERE'S WHAT BRONCOS

QUARTERBACK PEYTON MANNINGSAID AFTER HIS TEAM'S WIN ON

SUNDAY.

>> WHAT IS ON MY MIND IS HOWSOON I CAN GET A BUD LITE IN

MY MOUTH AFTER THE GAME.

PRIORITY NUMBER ONE.

>> FOLKS, I BELIEVE THISJUST MIGHT BE THE GREATEST

ACT OF SPORTS ADJACENTCORPORATE PROMOTION SINCE

LOU GEHRIG'S TEARFULFAREWELL.

>> TODAY I CONSIDER MYSELFTHE LUCKIEST MAN ON THE FACE

OF THE EARTH.

AND A IT'S ALL THANKS TOBRILL CREAM, A LITTLE DAB

WILL DO YOU.

>> PAYTON MANNING YOU KEEPUP THE GOOD WORK.

REMEMBER, AS THE GREAT VINCELOMBARDI ONCE SAID WINNING

ISN'T EVERYTHING,-- I'MLOVING IT.

WE'LL BE RIGHT BACK.

(CHEERS AND APPLAUSE)

Loading...