Corporate Twitter Hacks

  • Aired:  02/21/13
  •  | Views: 13,377

Burger King gains more Twitter followers during a hack attack, and Viacom increases brand awareness with a Millennial marketing hoax. (5:02)

[CHEERS AND APPLAUSE]

>> Stephen: WELCOME BACK, EVERYBODY.

THANK YOU SO MUCH.

[CHEERS AND APPLAUSE]

THANK YOU SO MUCH, NATION.

YOU KNOW -- NATION, I'M NOT A KID ANY MORE, BUT I AM YOUNG AT HEART.

WHICH REMINDS ME-- SEND THANK-YOU NOTE TO TEAM OF SURGEONS AND FLOWERS TO BABOON'S

NEXT OF KIN.

[LAUGHTER]

AND LIKE ALL OF MY FELLOW YOUTHSTERS, I LOVE VIRAL MARKETING-- SO RADICAL, SO FIZZOCUSED-GROUPED, YOU CAN'T

HELP BUT TO VINE THEM ON TO YOUR FRIENDSTERS AGED 18-34 WITH DISPOSABLE INCOME ACROSS DIVERSE

SOCIAL-MEDIA PLATFORMS.

[LAUGHTER]

AWESOME SAUCE.

SO WITH MY OLD YOUTH ANTENNAS UP, YOU CAN BET I NOTICED EARLIER THIS WEEK WHEN BURGER KING'S CORPORATE TWITTER

ACCOUNT WAS HACKED TO LOOK LIKE IT WAS MCDONALD'S TWITTER ACCOUNT!

MIND EQUALS BLOWN!

[LAUGHTER]

ALSO HEART EQUALS CLOGGED.

[LAUGHTER]

BUT HERE'S WHAT MAKES THIS STORY RAD TO THE MAX.

DURING THEY WERE HACKED THEY GOT MANY FOR TWITTER FOLLOWERS.

THE NEXT DAY IT LOOKED LIKE THE HACKERS STRUCK AGAIN.

>> HACKERS TAKING AIM AT MORE TWITTER ACCOUNTS JUST A DAY AFTER BURGER KING'S ACCOUNT WAS

HACKED BET AND MTV HACKED THEM.

>> BET AND MTV SAID THE OTHER COMPANY ATTACKED THEM.

>> FOR DAWD MTV'S PAGE WAS HACKED TO SHOW THE BET LOGO THE THE ONLY THING MORE SHOCK WOULD

HAVE BEEN IF ONE OF THEM HAD SHOWN A MUSIC VIDEO.

[ LAUGHTER ]

[CHEERS AND APPLAUSE]

AND AND THE WHACKEST REVELATION WAS YET TO COME FROM BOTH NETWORK'S PARENT COMPANY AND

MINE VIACOM.

>> THE COMPANY CAME OUT AND SAID THAT IT HAD INDEED BEEN A HACK HACK ATTACK.

THEY ADMITTED THEY STAGED THE ENTIRE THING.

IT WAS A HOAX.

MTV TWEETED SAYING WE CAPFISHED YOU GUYS.

THANKS FOR PLAYING.

>> Stephen: WE WERE TOTALLY CATFISHED.

THEY MADE US FALL IN LOVE BY THE FACT THAT WE WERE DUPED BY SYNERGIES.

SUMMER REDSTONE YOU CRAZY MILLENNIAEL.

THIS OFF THE HOOK MARKETS IS CERTAIN TO BUILD BRAND AWARENESS.

I JUST HOPE THIS EYEBALL DRIVING DOESN'T HAPPEN TO MY TWITTER FEED AND BOOT BOOST IT 30%.

LET'S CHECK IN WITH MY DIRECTOR OF TEEN OUT RICH (bleep) SO WE'LL CHECK IN WITH OUR DIRECTOR

OF TEEN OUTREACH AND INTERNET SECURITY GLENN.

[CHEERS AND APPLAUSE]

WASSUP, BRO-HAM.

>> SORRY TO RUSTLE YOUR JITTERS BUT WE WERE HACKED BY VH-1 CLASSIC.

>> Stephen: OH, SNAP.

>> THAT (bleep) IS CRAZE.

YOLO.

GMAN OUT!

[LAUGHTER]

>> Stephen: GLENN, EVERYBODY.

[CHEERS AND APPLAUSE]

WHAT IS THAT HIP?

NATION, THIS IS TERRIBLE, THIS IS TERRIBLE.

EVERYONE QUICK GO JOIN MY TWITTER PAGE AT STEPHENATHOME RIGHT NOW TO SEE THE EXTREME

HACK THAT HAS CAUGHT ME COMPLETELY BY SURPRISE.

OH, NO MY TWITTER FED HAS THE LOGO OF INCREASINGLY POPULAR VIDEO HITS ONE CLASSIC AND TAKE

A LOOK AT THIS HACK TWEET HIS NO CONTROL OVER.

VH1 CLASSIC ALL MUSIC ALL THE TIME PLUS RERUNS OF MARRIED WITH CHILDREN #VH1CLASSICHACK.

I HOPE WE CAN FIX THIS SECURITY BREACH BEFORE IT INCREASES BRAND AWARENESS FOR OUR PLATFORMS.

IF I CAN'T GET YOU I'LL CALL MY CABLE PROVIDER TO MAKE SURE YOU ARE AVAILABLE ON MY LOCAL CABLE SYSTEM.

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